Transform Your Workforce With Expert Training

Empowering organizations with cutting-edge corporate training solutions that drive performance and growth.

Who We Are?

Primal X Sdn Bhd is a certified HRD Corp (HRDC) training provider, delivering high-impact corporate training and consultancy services. Our focus is on leadership development, strategic planning, emotional intelligence, and data-driven decision-making.

We empower professionals and organizations to achieve purpose-driven success through expert-led programs and innovative methodologies.

Our Focus Area

Leadership Development
Strategic Planning
Emotional Intelligence
Data-Driven Decision Making

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Our Core Services

We OfferCustomized Training SolutionsFor EmployersCorporate ProfessionalsManagersand Business Leaders

Customized Training Solutions

We specialize in delivering high-impact, fully HRDC-claimable training solutions designed to help Malaysian organizations build stronger, more capable teams. Whether you’re seeking in-house workshops or public training sessions, our certified trainers are here to deliver results that matter.

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Impact & Advantages of Our Training Solutions

Actionable Skills

Practical tools, frameworks, and strategies participants can apply immediately

Measurable Impact

Pre/post-training evaluation, feedback, and improvement tracking

Leadership Development

Builds strategic thinking, emotional intelligence, and communication skills to cultivate confident, high-performing leaders.

HRD Corp Claimable Programmes (SBL-Khas)

No upfront cost for eligible companies

Customisable Modules

Tailored to your organisation’s industry and challenge

Certified Trainers

Experienced in corporate, government & industry sectors

Our Trainers

Our trainers, led by Marianne Kiob, bring a powerful blend of leadership, technical expertise, and real-world

experience to every programs. At Primal X Sdn Bhd, we believe in delivering more than just training—we create transformational learning experiences that equip individuals and teams to thrive with purpose.

MARIANNE KIOB

Director/CEO, Primal X Training & Consultancy
Certified LPI Consultant | HRD Corp Accredited Trainer | MBA | DBA Candidate

Marianne is Sabah’s first certified Leonard Personality Inventory (LPI) Consultant with over 15 years of experience in leadership, communication, and strategic development. An accredited HRD Corp and NDTS trainer, she empowers professionals through EQ-based training and Ikigai coaching.

WILLBUR MARK SUINGGI

Wilbur is a dedicated OSH professional with over 10 years of experience in occupational safety, currently serving as the OSH Executive at Sabah Land Development Board (SLDB). He specializes in HSE training across plantation, construction, manufacturing, and oil & gas sectors—empowering teams to strengthen compliance, safety culture, and site leadership.

ADELINA ADNA

Adelina is a self-taught, multi-passionate entrepreneur and award-winning tech leader. She has trained over 2,000 participants in branding, Canva, tech skills, and digital entrepreneurship—especially through the Go Digital ASEAN program.

She also contributes to Breeze Magazine as a writer and restaurant reviewer, and actively empowers youth through training in public speaking, presentation, resume writing, and interview skills.

CAPTAIN NARU KIOB

Captain Naru Kiob is a highly experienced aviation and drone technology professional with over 30 years in the aviation industry. A retired airline pilot, he now specializes in Unmanned Aerial Systems (UAS) for aerial mapping, precision agriculture, and drone media.

He holds pilot licenses from Singapore Flying School and Oxford Flying School (UK), with advanced training in Agriculture Aerial Spraying from Cranfield College of Aeronautics, UK.

Currently, he is the Founder of NK Robotics Sdn. Bhd. in Kota Kinabalu, Sabah, providing professional drone services and training across sectors including mapping, forestry, oil & gas inspection, and precision farming.

Unique Methodologies & Frameworks

At Primal X, we reject one-size-fits-all training. Our programmes are based on original, research-driven frameworks that deliver real-world impact. Designed to empower professionals, we blend clarity, emotional depth, and strategic thinking—guided by the combined expertise of both trainers.

Leadership, EQ & Personal Growth Methodologies (Led by Marianne Kiob):

Led by Marianne Kiob, our Leadership, EQ & Personal Growth Methodologies are designed to unlock both individual and team potential. Through proven tools and frameworks, participants build self-awareness, emotional intelligence, and purpose-driven leadership. Whether you’re leading a team or growing into the role, you’ll gain practical strategies to lead with clarity, empathy, and impact.

Leonard’s Personality Inventory (LPI)

LPI is a validated personality tool that boosts self-awareness and team synergy. It helps participants understand their behavior and communication styles—key to improving leadership, emotional intelligence, conflict management, and team performance.

Ikigai-Driven Leadership & Growth Mindset for internal transformation

This methodology helps leaders discover their purpose (ikigai) and align personal values with professional goals. Through mindset coaching and reflection, participants build resilience, adaptability, and a growth mindset—key traits for transformative leadership.

Mehrabian’s 55-38-7 Rule

This framework breaks communication into three core elements: body language (55%), tone (38%), and words (7%). Participants learn to deliver clear, confident, and emotionally resonant messages that build trust and influence.

Emotional Intelligence (Goleman) as core EQ model

Based on Daniel Goleman’s EQ model, this framework focuses on five key areas: self-awareness, self-regulation, motivation, empathy, and social skills. Strengthening these areas helps participants lead effectively, make better decisions, and navigate relationships with empathy and impact.

Safety & Operational Communication Frameworks (Led by Wilbur Mark Suinggi):

Blending safety compliance with human performance, these frameworks enhance both operations and team synergy. Led by Wilbur Mark Suinggi, they combine industry protocols with behavioural and leadership tools for lasting impact.

Permit to Work (PTW) Systems – Structured work authorisation methodology

A structured Permit to Work (PTW) system used in high-risk industries to ensure safe, accountable operations. Integrated with communication and leadership training, it fosters a culture of clarity and responsibility.

HIRARC – Hazard Identification, Risk Assessment & Risk Control

More than a compliance tool, HIRARC is paired with our LPI profiling to boost self-awareness, team cohesion, and proactive risk management.

JSA / TRA – Job Safety Analysis / Task Risk Assessment

Each assessment is a leadership moment. By pairing JSA/TRA protocols with communication and conflict management training, we ensure tasks are carried out with precision, accountability, and psychological safety.

Audit & Compliance Protocols – ISO 45001, MSPO standards, and HSE-MS systems

Stay audit-ready and performance-focused. These programmes help teams meet international standards while building emotional intelligence and operational discipline.

BBS (Behaviour-Based Safety) – Reinforcing safe habits through observation and coaching

Transform habits, not just systems. Our BBS framework combines coaching, observation, and LPI profiling to embed safe behaviours, strengthen accountability, and drive culture change from the ground up.

Why Work With Primal X?

Future-Ready Training That Puts People First

At Primal X, we go beyond traditional training. We empower leaders and teams to thrive in today’s fast-changing world—by focusing on transformation, not just information.